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building, managing, scaling

Our Venture Building model is based on the concept of Founder-As-A-Service:
we are not just consultants, but true Co-Founders alongside those who want to create and grow a startup.

For founders starting from scratch.
For SMEs looking to innovate.
For corporates aiming to explore new markets.

Thanks to the experience and professionalism of our team, we support the newco in every aspect, from the early stage to the go-to-market phase.
PHASE 1

Validation

We identify the business idea and implement all the necessary methodologies and processes to validate its feasibility and market competitiveness.

GO/NO GO: We analyze the market, problem relevance, economic viability, and investor appeal to determine whether a project has a solid foundation to be built.
OUTPUTS DELIVERED

Market Analysis

Quantitative and qualitative analysis of the target market to identify and assess key trends, market size, and the competitive landscape.

MVP analysis

Preliminary business model and MVP definition, along with problem-solution fit validation using mixed methods (surveys, interviews, landing pages).

Planning and valuation

Development of a short- and mid-term financial plan to assess the project’s economic feasibility, funding needs, and company pre-money valuation.

lnvestor strategy

Preparation of the investor deck and definition of the fundraising strategy.
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PHASE 2

Creation

We co-found the startup and take care of all technical, legal, and operational aspects related to incorporation, launch preparation, and go-live.

GO/NO GO: We move forward only after the capital increase has been approved and subscribed, ensuring real commitment and project sustainability.
OUTPUTS DELIVERED

Venture foundation

Incorporation of the newco, management of all related technical and legal aspects, and execution of the funding round in line with the fundraising strategy.

Operations setup

Setup of all necessary tools for monitoring business performance, communication systems, document sharing, and administration.

Team setup

Definition of the organizational structure, and search and selection of the professional roles needed by the startup that are not already present within the WDA or originator team.

Team & Partner setup

Training of the internal team and identification of partners relevant to industrial or commercial business development.
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PHASE 3

Execution

After laying the foundations, we guide the project through its most strategic phase: execution.

We take a proactive role in managerial decisions, with the goal of quickly achieving clear metrics and market traction.
AREAS OF INTERVENTION

Operations

Operational coordination of the team and ongoing monitoring of business performance, with regular reporting to the Originator’s stakeholders.

Finance

Financial management of the newco, including planning, management control, accounting oversight, performance monitoring, and reporting.

Strategy

Business development and strategy supervision, including the definition of growth objectives and management of investor relations.

Marketing

Marketing and digital strategy, covering implementation and oversight of marketing strategy, digital advertising, content creation, social media marketing, UX/UI design, and web development.

Legal

Legal management, including supervision of legal matters, risk management, and advisory on regulatory compliance and corporate governance.
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EXECUTION MODES

The execution phase can evolve in two operational directions, depending on the maturity of the team and the needs of the project:

Venture Building - complete service

We continue to operate as the internal team, guiding the startup through go-to-market, growth, and day-to-day management. This is the natural continuation for those who started with us from 0 to 1 and need full-team support.

CXO as a service

We step in with key roles to strengthen specific functions. This is the ideal solution for already structured teams looking to accelerate growth with targeted strategic expertise.
CXO as a Service
VENTUR BUILDER
WDA integrates into the startup team, working alongside the founders to lead execution. It’s ideal for those who want to build a business from scratch or grow in a structured way, with a customizable and flexible model.
Operational involvement
Execution capability
Customization models
Available resources
Support timeframe
Network access

INCUBATORS

ALTERNATIVES
Incubators provide space, training, and small amounts of capital to support early-stage projects. They are useful for getting started, but offer limited operational support and rely on standardized structures.
Operational involvement
Execution capability
Customization models
Available resources
Support timeframe
Network access

ACCELERATORS

ALTERNATIVES
Accelerators offer an intensive program of mentoring, pitch training, and networking.
They are ideal for preparing a startup for a funding round or a demo day, but the support is time-limited and does not cover execution.
Operational involvement
Execution capability
Customization models
Available resources
Support timeframe
Network access

CVC FUND

ALTERNATIVES
Corporate Venture Capital (CVC) funds invest in startups with strategic or industrial objectives. They offer financial resources and access to large corporations, but do not get directly involved in operational project management.
Operational involvement
Execution capability
Customization models
Available resources
Support timeframe
Network access

ADVANTAGES OF OUR MODEL

Why choose us as your Venture Builder?

Startup mindset

We bring startup-proven methodologies, mindset, and teams into the new venture.

Expertise

WDA is led by a team of entrepreneurs and innovators with direct experience in building successful startups.

Risk mitigator

The venture building model enables more efficient and gradual resource allocation, helping reduce risk.

Success rate

Startups created through the venture building model deliver higher returns on investment and reach exit faster.

Testing

The entire creation and execution process is driven by rapid testing, enabling continuous idea iteration.

Booster

The Co-Founder as a Service model accelerates execution while ensuring the decision-making autonomy needed for a fast go-to-market.

Let’s grow your business.
For real. Together.


We shape the innovation that will change tomorrow.
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WDA S.r.l.
Via Sicilia 125
00187 – Rome (RM)
VAT no. 15274611001

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